Last updated on September 18, 2025

This Privacy Notice describes how Lunair Medical, Inc. and its affiliates and subsidiaries (“Lunair”, “we”, “our”, or “us”) collects, uses, retains and shares personal information when you interact with us through our website, www.lunairmedical.com (the “Website”). When you use the Website, you accept and understand that we collect, process, use, and store your Personal Information as described in this notice.

PERSONAL INFORMATION WE COLLECT, HOW WE USE IT, HOW LONG WE KEEP IT, AND HOW WE SHARE IT

What is Personal Information?

When you interact with us through the Website, we collect your personal information. “Personal Information” is information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. Personal information does not include aggregate or de-identified personal data.

We collect personal information when you:

• Contact us. When you email us, for example, to ask questions regarding our products and services, we collect from you, your personal identifiers (name and email address) and anything else you choose to include in your message. We use this information to respond to your questions or inquiries, troubleshoot where necessary, or address any issues you have with the Website.
• Interact with us on social media. When you interact with our web pages on social networking websites, such as LinkedIn (each, a “Social Media Page”) (collectively, “Social Media Pages”), we collect basic engagement metrics and use it to tailor content and marketing as set forth in this section. Please note that we do not control the use or storage of the information that you have posted to any Social Media Page. This information is collected and processed by the social networking websites for their own purposes, including marketing. For more information on how Social Media Pages use your personal information, please see LinkedIn’s Privacy Notice. We also use a social marketing tool to collect information about the activity on our Social Media Pages and identify the most active users in our community. We receive this information in aggregated form only.
• Social Media Pages. When interacting with our Social Media Pages, we may collect from you, your personal identifiers (first and last name, social media handle, and profile picture) as well as any information that you provide when interacting with our Social Media Pages (e.g. commenting, sharing and rating). We may use this information to communicate with users.

Because our Social Media Pages are publicly accessible, when you use them to interact with other users, for example by posting, leaving comments or liking or sharing posts, any personal information that you post in them or provide when registering can be viewed by others or used by them as they see fit.

The content posted on our Social Media Pages or other public areas of social networking websites can be deleted in the same way as other content that you have created.

• Community Management. With the help of a third party, we collect from you, your interactions, including “likes”, shares, messages, and other interactions with the content, to analyze and evaluate how our content is perceived, to learn from it, and to improve our social media and marketing efforts.
• Direct Messages. When using direct message capabilities on Social Media Pages, the applicable Social Media Page collects from you, automatically, your internet or other electronic network activity information (IP address, date and time of the server request, time zone, specific browser or app function, access status, amount of data transferred, browser or app from which the Request comes, device type, operating system used, and its interface (e.g. Android or iOS), language, version of the operating system, and device identifiers). We do not use this information; its use is governed by the applicable Social Media Page’s Privacy Notice, a hyperlink to which is available above.
• Page Insights. When you visit our Social Media Pages, those sites record your IP address and other information about your usage behavior on our Social Media Page. The pages collect, through trackers in the browser of your device or via the advertising ID (IDFA from Apple or GAID from Google), when you open their app through your mobile device (e.g. smartphone or tablet). Social Media Pages use this information to create statistical evaluations for us of the use of the Social Media Page. We receive this information, from Social Media Pages, in the form of aggregated data and anonymous statistics regarding things like: age, gender, city/country, device, region and language settings of the users, proportion of men and women, the number of people reached, clicks on posts, “Likes” and reactions, comments and shared content, and total video views. We do not collect or process any other personal information in connection with the page insights.

We do not retain this information independently. For information on data protection and the storage period on Social Media Pages in relation to the “Page Insights” function see their Privacy Policies. It has been contractually agreed with Social Media Pages that they are responsible for providing you with information about the processing for Page Insights.

• Information Processed Solely by Social Media Pages. We do not know how Social Media Pages use personal information for its own purposes, how long the personal information is stored on their sites or whether the Social Media Pages data is passed on to third parties.

For example, if you are currently logged in to Facebook as a user, Facebook automatically collects, through trackers on your device, your Facebook ID or a link between the Facebook ID and the advertising ID (IDFA from Apple or GAID from Google) when you open the Facebook app through your mobile device (e.g. smartphone or tablet). This enables Facebook to understand that you have visited our Facebook Page along with other Facebook pages that you have clicked on, whether you clicked on Facebook buttons integrated into websites that partner with Facebook, and other online interactions that report user data to Facebook. Based on this data, content or advertising tailored to you can be offered. You can find more information about the personal information collected by Facebook, how it is used and how long it is stored by visiting Facebook’s Privacy Notice.

• Interact with the Website. In addition to the personal information you provide directly to us, we also collect information from you automatically as you use our Website via cookies, web beacons, pixels, or similar tracking technologies. This includes, but is not limited to, the following: internet or other electronic network activity information.

We use essential, performance, marketing, and analytics cookies to collect your usage, device, and location information when you interact with the Website. We use this information to: (i) track you within the Website; (ii) enhance user experience; (iii) conduct analytics to improve the Website; (iv) prevent fraudulent use of the Website; (v) diagnose and repair Website errors, and, in cases of abuse, track and mitigate the abuse; and (vi) capture and aggregate viewing and engagement metrics. Our use of third-party marketing and analytics cookies may be considered a sale or disclosure for targeted advertising under some state privacy laws. To opt out, please visit Your Cookie Preferences

In general, you can also disable cookies by setting your browser to refuse cookies or indicate when a cookie is being sent. Please note, if you opt out of marketing and analytics cookies, your opt-out will be specific to the web browser, app, or device from which you accessed the opt-out. If you use multiple devices or web browsers, you will need to opt out of each browser or device that you use.

Particular third-party cookies to note on our Website include: Google Analytics and Matomo.

• Google Analytics. We use Google Analytics to collect information on your use of the Website for its improvement. To collect this information, Google Analytics installs cookies on your browser or reads cookies that are already there (for more information about how Google collects and uses the information see here). Google Analytics also receives information about you from applications you have downloaded or services that you use that partner with Google. Google’s ability to use and share information collected by Google Analytics about your visits to our Websites or to another application which partners with Google is restricted by the Google Analytics Terms of Use and Privacy Notice. To prevent your data from being used by Google Analytics, you can download the Google Analytics opt-out browser add-on, which can be accessed here, adjust your Ad Settings or change settings in your Google My Activity if you are signed into your Google Account. Disclosure of personal information for some of the ways Google uses it may be deemed a sale or sharing or disclosure for targeted advertising under some state data privacy laws. To opt out of this sharing, please visit Your Cookie Preferences
• We use Matomo to collect analytics data about how visitors use our Website. Matomo sets cookies to identify returning visitors and track session activity. This information helps us measure site performance and improve our Website. For more information on Matomo’s data practices, please review Matomo’s Privacy Policy and their Cookie Notice. To opt out of this sharing, please visit Your Cookie Preferences
• Aggregate data. We aggregate the data we collect for benchmarking purposes, advertising, and internal analytics. We maintain and use this data in deidentified form. We will not attempt to reidentify the data unless it is necessary to determine whether our deidentification processes satisfy applicable data protection laws.

How Long Personal Information is Retained

We use the following criteria to determine whether it remains reasonably necessary to retain your personal information for such purposes or a service provider or contractor’s operational purpose(s): (i) whether there is a retention period required by statute or regulations; (ii) the existence of actual or threatened or reasonably anticipated litigation for which we are required to preserve the information; (iii) the statutes of limitations for potential legal claims; and (iv) generally accepted best practices in our industry, including in relation to the safety and security of our properties and assets. When we determine that it is no longer reasonably necessary to retain your personal information based on the above criteria, we will delete or anonymize your personal information.

Lunair will also use the personal information we collect as described in this section to comply with the law, to efficiently maintain our business, and for other limited circumstances as described in the section below.

HOW WE SHARE YOUR PERSONAL INFORMATION

Lunair shares personal information in the following instances:

• Within Lunair. We may share your personal information among our affiliated entities for the legitimate business purposes of efficiently and effectively providing the Website. Access to your personal information is limited to those on a need-to-know basis.
• In the event of a corporate reorganization. In the event that we enter into, or intend to enter into, a transaction that alters the structure of our business, such as a reorganization, merger, acquisition, sale, joint venture, assignment, consolidation, transfer, change of control, or other disposition of all or any portion of our business, assets or stock, including without limitation liquidation and/or bankruptcy, we would share personal information with third parties, including the buyer or target (and their agents and advisors) for the purpose of facilitating and completing the transaction. We will also share personal information with third parties if we undergo bankruptcy or liquidation, in the course of such proceedings.
• For legal purposes. We share personal information where we are legally required to do so, such as in response to court orders, subpoenas, governmental/regulatory bodies, law enforcement or legal process, including for national security purposes. We may share your information with our legal advisors or auditors to establish, protect, or exercise our legal rights or as required to enforce our terms of service or other contracts or to defend against legal claims or demands. We also share this information with third parties as necessary to: detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person; to comply with the requirements of any applicable law; or to comply with our legal obligations.
• With your consent. Apart from the reasons identified above, we may request your permission to share your personal information for a specific purpose. We will notify you and request your consent before you provide the personal information or before the personal information you have already provided is shared for such purpose. You may revoke your consent at any time and may do so by contacting us via email at info@lunairmedical.com.
• With service providers. We have disclosed your personal information to service providers that assist us in providing the Website. These service providers assist us with the following: information technology (“IT”) support; website hosting; data analysis; customer relationship management; email delivery; marketing; and similar services. We have disclosed your internet or other electronic network activity information collected by cookies to our IT support team to detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and to identify and repair the Website. We have disclosed your internet or other electronic network activity information collected by cookies to our IT support team to update, improve, and maintain the Website.

YOUR INFORMATION CHOICES

You have the following choices with respect to your personal information:

• Correct or View Your Information. You may access your account to correct or view certain personal information you have provided to us.
• Opt Out of Google Analytics. To prevent your personal information from being used by Google Analytics, you may opt out here.
• Opt Out of Piwik Pro (Matomo). To learn more about Matomo’s data practices, please review Matomo’s Privacy Policy and their Cookie Notice.

• Opt Out of Advertising You can opt out of certain cookies by declining non-essential cookies when visiting our Website or by visiting Your Cookie Preferences. All session cookies are temporary and expire after you close your web browser. Persistent cookies can be removed by following your web browser’s directions. To find out how to see what cookies have been set on your computer or device, and how to reject and delete the cookies, please visit: https://www.aboutcookies.org/. Please note that each web browser is different. To find information relating to your browser, visit the browser developer’s website and mobile application. If you reset your web browser to refuse all cookies or to indicate when a cookie is being sent, some features of our website may not function properly. If you choose to opt out, we will place an “opt-out cookie” on your device. The “opt-out cookie” is browser specific and device specific and only lasts until cookies are cleared from your browser or device. The opt-out cookie will not work for essential cookies. If the cookie is removed or deleted, if you upgrade your browser or if you visit us from a different computer, you will need to return and update your preferences. By clicking on the “Opt-Out” links below, you will be directed to the respective third-party website where your computer will be scanned to determine who maintains cookies on you. At that time, you can either choose to opt out of all targeted advertising or you can choose to opt out of targeted advertising by selecting individual companies who maintain a cookie on your machine.
• Network Advertising Initiative (NAI) Opt-Out: https://www.networkadvertising.org/managing/opt_out.asp
• Digital Advertising Alliance (DAA) Opt-Out: https://optout.aboutads.info
• European Union (EU) /European Economic Area (EEA) Opt-Out: http://www.youronlinechoices.eu
• In general, you can also disable cookies by setting your browser to refuse cookies or indicate when a cookie is being sent.

If the browser or extension that you (or your authorized agent) are using supports Global Privacy Control (GPC) (see here for more information), you may utilize the GPC opt out preference signal to instruct us to not sell or share any of your personal information collected online. The GPC opt out preference signal will apply to the device, platform, or browser in which you utilize it. You can utilize the opt out preference signal by turning on the signal in your device, platform, or browser settings. Please note that you must opt out of each device and each browser.

DO NOT TRACK

We respond to Do Not Track requests. Do Not Track is a preference you can set in your web browser to inform websites and mobile applications that you do not want to be tracked. You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

INFORMATION SECURITY

We implement and maintain appropriate technical and organizational security measures, such as monitoring and protection, access controls, firewalls, and encryption (i.e., SSL and HTTPS) to protect the personal information that we collect and maintain from unauthorized access, destruction, use, modification, or disclosure. However, no security measure or modality of data transmission is 100% secure, and we are unable to guarantee the absolute security of the personal information we have collected from you.

CHILDREN’S PRIVACY

The Website is not directed to or intended for individuals under the age of eighteen (18). We do not directly collect personal information from any person we know to be under the age of eighteen (18).

CHANGES TO THIS PRIVACY NOTICE

We may amend this Privacy Notice in our sole discretion at any time. If we do, we will post the changes to this page and will indicate the date the changes go into effect. We encourage you to review our Privacy Notice to stay informed. If we make changes that materially affect your privacy rights, we will notify you by prominent posting on our Websites and/or via email, and obtain, or allow you to withdraw, your consent, if required.

CONTACT US

If you have any questions or concerns regarding this Privacy Notice, please contact us at: info@lunairmedical.com.

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